We are the Wilson Group, a marketing agency specializing in hearing care and med specialties. We opened our doors in May 1979 and serve clients in the United States, Canada, the United Kingdom, Australia, New Zealand and Portugal.
Administrators in these fields need a reliable and ongoing system for acquiring new patients. The Wilson Group understands the nomenclature and income streams of these industries and can deliver robust integrated marketing solutions at a reasonable cost. Our work method comprises a disciplined approach to 1) budgeting, 2) planning, 3) execution 4) measurement and 5) evaluation. Our success for clients results from a unique feedback loop providing weekly measurement of three key performance indicators (KPIs): cost per lead, cost per appointment, and cost per sale. We are experts in all media: web, social, television and print.
Authoritative product comparison guides we publish include The Consumer’s Guide to Hearing Aids, The Consumer’s Guide to Dental Implants, Best Practices in Cosmetic Dentistry, and The Consumer’s Guide to Tinnitus Relief. These guides are available to clients in both print and pdf download formats.
If you are a practice leader and curious if Wilson Group can help you, I invite you to give us a call to find out.
– James W. Wilson